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Bachelor of Science in Business Administration - Esport Business
Program Summary
The Bachelor of Science in Business Administration - Esport Business is an undergraduate program focused on the rapidly growing esports industry. It combines business administration principles with specialized knowledge in esports management, marketing, event planning, and team operations. The program prepares students to manage esports organizations, tournaments, and marketing campaigns, addressing the unique needs of this dynamic sector.
Key Focus Areas:
- Esports Management and Marketing
- Event Planning and Sponsorships
- Team Operations and Talent Management
- Gaming Analytics and Data Strategy
- Business Development and Entrepreneurship
Career Paths:
- Esports Manager
- Marketing Specialist for Gaming Brands
- Tournament Organizer or Event Coordinator
- Sponsorship and Partnership Manager
- Content Creator or Social Media Manager
Requirements
Listed below are the documents required to apply for this course.
Grade 12
70 %
The program Bachelor of Science in Business Administration - Esport Business falls under the Business, Management, and Economics category. Program Summary The Bachelor of Science in Business Administration - Esport Business is an undergraduate program focused on the rapidly growing esports industry. It combines business administration principles with specialized knowledge in esports management, marketing, event planning, and team operations. The program prepares students to manage esports organizations, tournaments, and marketing campaigns, addressing the unique needs of this dynamic sector. Key Focus Areas: Esports Management and Marketing Event Planning and Sponsorships Team Operations and Talent Management Gaming Analytics and Data Strategy Business Development and Entrepreneurship Career Paths: Esports Manager Marketing Specialist for Gaming Brands Tournament Organizer or Event Coordinator Sponsorship and Partnership Manager Content Creator or Social Media Manager Program Prerequisites Educational Background: High school diploma or equivalent with coursework in Business Studies, Mathematics, and Economics. A competitive GPA as specified by the institution. Mathematics and Analytical Proficiency: Strong foundation in Algebra and Statistics for data analysis and business planning. English Proficiency: Proficiency in English demonstrated through standardized tests like TOEFL or IELTS (for non-native speakers). Interest in Gaming and Business: Passion for esports, gaming, and business operations with an understanding of industry trends. Additional Requirements: Letters of recommendation. A statement of purpose outlining interest in the esports business and career aspirations.
Program Level
Program Length
Tuition fee
Application fee
Upcoming Intakes
- Sep 2025
- Mar 2025
- Jan 2025
- Feb 2026
- Apr 2026